The Pet Wall

Media Kit 2026

The Pet Wall, Inc.

The Global Pet Ecosystem

The Pet Wall is a global community where pet owners, animal lovers, breeders and pet businesses connect in one place β€” sharing stories, finding lost pets, trading responsibly, shopping, and celebrating the animals they love. Our long-term goal is a community of one billion-plus animal lovers worldwide.

https://tpwtracker.com/media-kit

The Pet Wall

1 Billion+

Long-term member goal

100+

Countries

8+

Core features

All species

Pets, wildlife & livestock

Our audience

Who you reach on The Pet Wall

  • Pet owners of every species β€” dogs, cats, birds, fish, reptiles, horses and exotics
  • Breeders and buyers in a country-scoped, agreement-backed marketplace
  • Wildlife, hunting and fishing enthusiasts sharing sightings
  • Pet-service businesses: vets, groomers, trainers, boarding and walkers
  • Members in 100+ countries with multilingual support

Platform features

Where members spend their time

Global Pet Map

Live map of member pets with in-app messaging and video chat.

Snap Identify

AI animal and breed identification from a single photo.

Lost & Found Alerts

Community-wide alerts with AI voice broadcasts.

Marketplace

Pet sale and mating listings with 30-day cycles and member ratings.

Reels & Community Feed

Short pet videos, posts, likes and comments.

TPW Tracker

Collar-based pet tracking subscription.

Pet Wall Shop

Curated pet supplies with built-in checkout.

Video Rooms

Live group video rooms for members and partners.

Advertising placements & rates

30-day ad packages priced below other social media platforms for the same reach

Tier 1 β€” Starter Pet Ad

$150 – $199

30 days Β· comparable market cost ~$300

For micro-businesses and local shelters. 1 permanent profile/wall feature plus a guaranteed slot in the weekly rotation banner.

Tier 2 β€” Premium Pack

$299 – $399

30 days Β· comparable market cost ~$600–$800

For regional pet brands and vet clinics. Rotating home and feed banners, side-rail squares and a featured wall placement.

Tier 3 β€” Shop Takeover

$599

30 days Β· premium commerce placement

Exclusive Pet Wall Shop banner in front of members already buying supplies.

Announcement Video Slot

$450 – $750 per campaign

MP4, 16:9, up to 60 seconds Β· 14–30 day campaign run

Featured video banner on the home page.

Marketing Manager Announcement Video

Video ad space

Partner sponsorship program

Silver, Gold and Platinum partnerships β€” pricing on request

Silver β€” Pilot

  • 1 pinned community feed post per month
  • Shared niche sub-feed presence
  • Standard business account
  • End-of-campaign basic report
  • No challenge hosting, push notifications or exclusivity

Gold β€” Growth

  • 2 pinned community feed posts per month
  • 1 standard 7-day in-app challenge
  • Pinned branded thread
  • 1 app-wide push notification per month
  • Verified Partner checkmark
  • Monthly deep-dive report
  • Shared exclusivity (max 3 competitors)

Platinum β€” Enterprise

  • 4 pinned community feed posts per month (1 per week)
  • 1 premium 14-day gamified milestone event
  • Dedicated, custom-skinned sub-forum
  • Exclusive Marketplace video banner
  • 3 segmented high-priority notifications per month
  • Verified Expert status with live Q&A hosting rights
  • Real-time reporting dashboard integration
  • 100% locked category exclusivity

Targeting & reporting

  • Country-level targeting β€” run worldwide or in the exact countries you choose
  • Placement-level buying across home, feed, reels, shop and side rails
  • Impression and click tracking with per-country reporting
  • Content review on every creative before it goes live
The Pet Wall global community β€” paw prints across the world map

One community, every continent

Every paw print is a member, a pet and a story β€” on the road to one billion animal lovers worldwide.

Brand assets

Brand colors

Pet Wall Lime

#77AB49

Pet Wall Orange

#F0873A

Charcoal

#1F2937

White

#FFFFFF

Let's talk

Rates and availability for every placement and tier are provided on request.